How do people find your website without specifically typing your website’s address?
Your website should increase your sales. If your website is not generating leads for your business, it is simply a waste of time and money.
An excellent website design is essential to marketing success on the web. But there are also some fundamental principles your website should follow to ensure results.
These principles include effective messaging, pictures and relevant text, swift access to important information or products, brand consistency, a clear “call to action” and a simple method of contacting you.
A website and an Internet marketing campaign should also be (in many cases) geographically targeted to the region where you do business. Your business won’t be found if you are trying to compete with thousands of national or international companies. Instead, your website should be directed at your local market.
I am available to review and analyze the marketing effectiveness of your current web site and to develop a strategy for increasing its effectiveness and results.
Right now is a great time to develop an effective web marketing strategy. Contact me to schedule a free consultation.